When exposed to human nature any new law, incentive program, product, game, or business (aka. any new human system) is put to the test for “hackability”. Not unlike software systems, If there is a hole in your process that can be exploited, a rule that can be taken advantage of, it WILL be exploited sooner or later. Flawed human systems not only get hacked, but may also create crooks by means of surfacing a skill that cannot be unlearned. [...]

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Posted by: Diana Zink on Thursday, 7th Mar, 2013

This year’s Y Combinator Startup School and some of the recent Google Tech Talks shared top of the line advice from the thought leaders in User Experience, Product Development, and Entrepreneurship. After watching the separate presentations over a period of a few weeks, I could not help but to connect the three topics. Those disciplines together shape and the Web 2.0 environment and its current leaders and will more likely than not affect the industry for years to come. This my summary of recurring themes and notes interconnecting the three topics that and I hope will provide inspiration to Entrepreneurs, Intrapreneurs, Marketers, Brand Managers, and Product Leads alike [...]

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Posted by: Diana Zink on Monday, 26th May, 2008

Here’s a piece of news: only about 20% of the world’s population speaks English (about 30% or so of web users). And guess how the remaining whooping 70% of web users would be able to read your content? Web translators! Those useful little tools use the same technology to traverse through web content as some [...]

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Posted by: Diana Zink on Saturday, 10th May, 2008