The Web may have evolved to a second version, but so have its users. It’s time for those who are targeting Web 2.0 customers to adjust accordingly…

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Posted by: Diana Zink on Tuesday, 27th May, 2008

This year’s Y Combinator Startup School and some of the recent Google Tech Talks shared top of the line advice from the thought leaders in User Experience, Product Development, and Entrepreneurship. After watching the separate presentations over a period of a few weeks, I could not help but to connect the three topics. Those disciplines together shape and the Web 2.0 environment and its current leaders and will more likely than not affect the industry for years to come. This my summary of recurring themes and notes interconnecting the three topics that and I hope will provide inspiration to Entrepreneurs, Intrapreneurs, Marketers, Brand Managers, and Product Leads alike [...]

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Posted by: Diana Zink on Monday, 26th May, 2008

Here’s a piece of news: only about 20% of the world’s population speaks English (about 30% or so of web users). And guess how the remaining whooping 70% of web users would be able to read your content? Web translators!
Those useful little tools use the same technology to traverse through web content as some of [...]

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Posted by: Diana Zink on Saturday, 10th May, 2008

Can you imagine living your life in a world without electricity or modern electronics? How about the acts of doing math, writing, entertaining yourself and your family, cooking, without the centrally supplied tools and utilities of modern life we are used to today? What would you do in case of a war, an adventurous trip [...]

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Posted by: Diana Zink on Thursday, 1st May, 2008